Commercial Marketing Inc. offers comprehensive services in the following areas:
LOCATION ANALYSIS AND SITE SELECTION
- definition of location criteria
- identification of available locations
- preparation of market penetration strategy
MARKET AND FINANCIAL FEASIBILITY STUDY
- identification of market trends
- forecasting and assessment of market opportunities
- development of an implementation plan
- retail impact analysis
- market repositioning and turnaround analysis
- assessment of economic viability
PLANNING AND PROGRAMMING
- commercial precinct inventory and assessment by category
- concept development and commercial facilities planning
- new project layout and merchandise mix
- re-merchandising and redevelopment of commercial projects
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PROJECT MARKETING & REPOSITIONING
- street and neighbourhood commercial precincts
- community and regional shopping centres
- downtown and “mainstreet” revitalization strategies
- positioning retail in mixed use environments
- public market and speciality retail developments
LOCATION STRATEGIES FOR COMMERCIAL TENANTS
- preparing the business case
- assessment of space-use requirements
- tenant placement and site selection
- analysis, negotiation and mediation of leases
Commercial Marketing Inc. 